ACHIEVEMENT IS AT OUR CORE

HISTORY

Emma’s achievements span academics, professional and sporting arenas. She has a thirst for learning and development. Personal achievement for herself and those around her is at the core of what she is about.

When Emma first explored NLP in 2004, she stumbled across something that left her curious. From that time she had a desire to make a living out of the ability to take all her skills and help people achieve amazing things - to release the very best in those who she sought to help. It wasn’t until 15 years later that Emma finally decided to take the leap create a business and turn this dream into a reality.

Paddlefish Panda was born.

Today we help people from all walks of life in their sporting and professional goals. Together we unleash the amazing that is already within you.

GET IN TOUCH

We at Paddlefish Panda know that finding the right coach to work with is important. That’s why we offer a free exploratory call to talk through your needs and goals and discuss how we may be able to work together.

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Education

HENLEY MANAGEMENT COLLEGE

MBA, 2002

CHARTERED INSTITUTE OF MANAGEMENT ACCOUNTANTS

Chartered Management Accountant, 1993

Other Qualifications

NEUROLINGUISTIC PROGAMMING (NLP)
Master Practitioner
NLP Coach

TIME LINE THERAPY
Practitioner

HYPNOSIS
Trainer
Master Hypnotist

MOTIVATIONAL MAPS
Practitioner

chief executive

Emma France

Emma started her career through a fairly traditional route of accountancy. Over time, she became more drawn to the complex and challenging projects with the companies that she worked for and this ultimately led to becoming a leader in some of the biggest companies in the country, specialising in transformation and process excellence.

A desire to challenge herself and those around her wasn’t limited to her professional life. Emma qualified as a trampolining coach at the very youngest age that you could do that and was running a local trampolining club at age 18. When she started her swimming career she was soon drawn to the more challenging events and also qualified as a technical official up to the highest level of referee. Whilst no longer active in many of these sports, the qualifications gained are shown to impress the diversity of experience gained.

The common theme is one of personal achievement and being the best that she can be and encouraging others to do the same. That and doing things a little differently to the norm. You never know what to expect next with Emma!

Voluntary roles held

Guildford City Swimming Club: Committee Member
Surrey Country Swimming & Water Polo Association: Committee Member, Treasurer, Vice President
Channel Swimming & Piloting Federation: Committee Member, Chairman.

Professional Experience

AstraZeneca: Global Process Owner
GSK: Global Process Owner
Serco Group plc:
- Global Process Owner
- Change Director
- Finance Transformation Manager
- Interim Finance Director
- Systems Implementation Turnaround
- Business Transformation Advisor
- Transition Manager (Acquisition)
- Assistant Director, Finance
- Design Authority
- Head of Finance
- Financial Controller
Guildford Borough Council
- Senior Accountant

Sporting Qualifications

OPEN WATER SWIMMING

STA, Level 2 Coach

SWIMMING

Institute of swimming, Level 2 Teacher
Institute of swimming, Level 2 Coach
Institute of swimming, Pool Plant Operator
British Swimming, Referee

TRAMPOLINING

British Trampolining Federation, Advanced Coach Part 2a

DIVING

British Swimming, Coach

FOOTBALL

FA, Football Teacher

LACROSSE

Lacrosse Association, Coach

Sporting Achievements

Emma’s sporting adventures have taken place primarily over trampolining, diving, netball and swimming. By far the greatest accomplishments have been within Open Water Swimming.

Achievements include:

Bronze medal at the World Masters Games in Edmonton, Canada for 2km open water swim
3 x English Channel Solos
20 x English Channel Relays
Round Jersey
Jersey to France
Lake Zurich
Windermere
Part of the SCAR event in Arizona